Small Business

How Liquor Stores and QSRs Can Make This Labor Day Unforgettable

Sahana Ananth
September 1, 2025
1 mins

Table of Content

Labor Day isn’t just a long weekend. For liquor store and QSR (quick-service restaurant) owners, it’s one of the last big spikes in summer sales before the holiday season rush. Families gather for backyard BBQs, friends meet up for late-night drinks, and road-trippers stop by for quick bites. If you plan it right, Labor Day can bring in a surge of loyal customers who come back long after the grills have cooled.

Here’s how to make this year’s Labor Day unforgettable — for your customers and your bottom line.

Why Labor Day Matters for Your Business

  • Sales Surge: Liquor sales often spike by 20–30% around Labor Day weekend, driven by BBQs, tailgates, and gatherings. For QSRs, quick meals and late-night snacks see a surge in demand.

  • Community Vibes: Unlike the solitary gift-giving holidays, Labor Day is about shared meals, grilling together, and socializing. That’s your chance to be the brand that fuels the gathering.
  • Kickoff to Fall: It’s the perfect time to push seasonal items (pumpkin flavors, fall cocktails, or back-to-school bundles).

In short: Labor Day is less about discounts and more about experience.

How to Run Promos Without the Stress

Running promotions across a busy weekend can feel chaotic — unless your POS has your back. With OneHubPOS, liquor stores and QSRs can:

  • Create Bundled Promotions: Group BBQ favorites (beer + whiskey, or burger + fries + soda) and apply automatic discounts at checkout.
  • Set Up Limited-Time Offers: Schedule promotions in advance so discounts apply automatically during the Labor Day weekend.

  • Track Inventory in Real-Time: Never run out of your bestsellers. Low-stock alerts help you reorder before shelves go dry.

  • Reward Loyal Customers: Use loyalty programs built into your POS to turn one-time buyers into repeat customers (e.g., buy 5 coffees, get 1 free).

Instead of juggling spreadsheets or manually applying discounts, you can let the system handle it while you focus on serving customers.

Event & Promotion Ideas for Labor Day

Here are campaign-ready ideas to inspire your Labor Day playbook:

🍔 For QSRs (Quick-Service Restaurants)

  • Family Meal Deals: Offer “Labor Day Family Packs” (burgers, fries, drinks) at a bundled price.

  • Drive-Thru Specials: Reward fast movers with a “free side with any combo meal” during peak hours.

  • Seasonal Menu Kickoff: Launch your fall flavors — pumpkin shakes, spiced fries, or limited-edition sauces.

  • Loyalty Push: Double loyalty points for all orders on Labor Day weekend.

🍻 For Liquor Stores

  • BBQ Liquor Packs: Bundle beer cases + mixers, or wine + cheese pairings for backyard parties.

  • Tailgate Essentials: Highlight ready-to-drink cocktails, coolers, and kegs with POS-driven promos.

  • Gift Card Flash Sale: Offer a small discount on gift card purchases — they’ll spend more later.
  • In-Store Sampling or Tastings: Partner with local breweries or distilleries for quick tastings (POS can track sales impact).

How OneHubPOS Makes It Simple

Here’s how store owners can make all of the above stress-free with OneHubPOS:

  • Pre-Schedule Promos: Discounts apply automatically → no need to update registers mid-shift.

  • Smart Inventory Tracking: POS alerts when your best-sellers (beer, mixers, burger patties) are running low.

  • Multi-Location Control: If you own multiple stores, manage all promos and inventory from a single dashboard.
  • Faster Checkouts: Avoid long weekend lines with contactless pay, dual pricing, and cash discount options.

Labor Day is about more than sales. It’s about being the store or restaurant that helps people celebrate stress-free. With the right promotions and the right tools, you can turn this weekend into your biggest win of the season. Book a demo with OneHubPOS today and see how simple it is to run profitable holiday campaigns.

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AUTHOR
Sahana Ananth
Director, GTM - OneHubPOS

Sahana is a seasoned GTM leader with a passion for building startups. She excels in crafting GTM strategies for tech products, driving revenue growth.

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